Curious Festival Identity Past Times Canvass Creative
Nice branding for Curious Festival, designed yesteryear Sail Creative.
Curious is a North East LGBT arts festival exploring in addition to celebrating LGBTQ culture. In 2017, nosotros undertook a rebrand for the festival.
We worked on a rebrand amongst the customer on a consultancy solid seat down to sympathize the motivation behind the festival. The festivals aim was to intermission boundaries, outset dialogue in addition to select political purpose, along amongst providing queer artists opportunities to showcase in addition to perform.
We focused on a laid upward revolution, in addition to created an identity that represents exploration in addition to culture. We experimented, collaborated in addition to explored diverse routes, until reaching our finally catch of ‘deconstruction’. The laid upward challenges perception in addition to regimes, in addition to stand upward for connections, civilization in addition to pride to capture the LGBTQ community.
Using the private LGBTQ flags, shapes in addition to colours, in addition to bringing them together, the laid upward concept is deconstructing labels in addition to bringing them together to stand upward for unity, multifariousness in addition to difference. This captured the Curious values, whilst creating a rigid in addition to exciting visual linguistic communication that translates easily across impress in addition to online communications.
The identity uses enterprise coloring in addition to shapes to practise impact. The bold colours, shapes in addition to fluid compositions seen throughout the identity come upward together to stand upward for constant exploration in addition to experimentation. The identity is a telephone telephone to action, to get together communities to explore in addition to celebrate LGBTQ civilization throughout the festival.
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