Molekule Build Identity Past Times Character

Beautiful clean, minimal build identity for Molekule, designed past times Character.
Molekule is the alone air purifier that breaks downwardly pollutants into their harmless, elemental components. Inspired past times the purity of these base of operations elements of our universe, the “o” inward Molekule’s logotype represents a molecular unit. Lifted slightly, it lends a feeling of buoyancy in addition to optimism to the logo in addition to alludes to the lightness of air. 
Inspired past times Molekule’s legacy of applied science, Character looked to the visual linguistic communication of quondam scientific discipline textbooks land developing a graphic arrangement in addition to selected a neutral palette alongside frequent pops of mint that acquaint a clear contrast to the familiar heaven blues of the space.

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